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Four Ways Augmented Reality Is Revolutionizing Brick-And-Mortar Retail

Believe it or not, the grocery industry is getting some major cool points. Grocery chain Stop & Shop recently announced that it will be partnering with Robomart and officially begin testing self-driving vehicles this spring. These vehicles will essentially serve as “mini grocery stores on wheels.” Customers will be able to call the vehicles through an app, similar […]

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3 Ways Facebook’s Updated Pixel Helps Your Business Grow

Facebook’s recent announcement of its advancement in pixel improvements is making waves in the sphere of online advertising. While the social network already boasts unparalleled trackability within a multitouch attribution model, its recent pixel enhancements were designed to help businesses drive even more conversions by automatically capturing website visitors’ information. Read Full Article […]

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Why I Never Lay Off Employees — and How You Can Do the Same

I hate layoffs for all of the reasons most people do — they derail people’s lives, they hurt the business, they kill morale… the list goes on. But the main reason I hate layoffs is because they only occur for one real reason: management and ownership screwed up. Read Full Article […]

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3 Reasons Why Facebook’s View Ads Feature Is Great for Agencies

Facebook recently rolled out its new View Ads feature to the public. The initiative—catalyzed by Russian influence on the 2016 U.S. presidential electionand underlined by the Cambridge Analytica data breach—is Facebook’s latest attempt to increase the level of transparency that users experience on the platform. Read Full Article […]

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The 3 takeaways that actually matter…from Facebook F8, 2018

Facebook’s F8 was an intense and amazing experience. The amount of development, innovation, and progress shown in just two days is only barely digestible. To ensure myself and my team were not caught up in all the pomp and circumstance, I was determined to view this entire conference as a marketer, not a fan-boy, or […]

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How Hiring a Chief Happiness Officer Can Save Your Business

When I started seeing that my business was losing employees – and ultimately clients – because of my approach to people problems, I knew I had to do something drastic to stop the bleeding. Here’s why and how I created the position of chief happiness officer. Read Full Article […]

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